This ground-breaking campaign included the story of a lesbian couple bringing home their adopted daughter from Asia that ran during MLB and the Olympics. The spot, “Immigration” was honored as the "Commercial of The Decade" by GLADD and is the first commercial in advertising history to feature a lesbian couple, according to Adweek.

Other topics explored in the campaign included divorce, a son finding housing for his elderly mother and a young woman who makes more money than her new boyfriend. The campaign literally started a national conversation on a variety of topics and was written about in every major newspaper including The New York Times, The Wall Street Journal and USA Today and others.

Fot this campaign I have both writer and art director credit as well as Creative Director.